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Copywriting services

Photograph of a 1970s typewriter.

My copy focuses on clear, concise and succinct expression. I favour simple, plain English that delivers a message with clarity and intelligence. Much copy today loses its message in a labyrinth of jargon and technical terminology, something I strive to avoid.

Even with the need to sell a concept, service or product with an original or novel approach, unclear and meaningless phrases discourage potential buyers and prospective clients. Good copywriting delivers a message that encourages the reader to go further, be it to buy a product online, make contact with your company or subscribe to your service.

Let me help you by providing copywriting that suits your audience and aims.

What I can help you with

I can assist you by writing:

  • Marketing materials
  • Media releases and press kits
  • Informative articles
  • Ghost writing
  • And more!

Ask for a quote

Before you fill in my quote form, be prepared to answer the following questions:

  • Which English? You can choose American or British English and you’re welcome to upload a style guide for me to follow.
  • Who is your intended audience? Who will read your document? Your professor, colleagues or subscribers to a particular journal? Maybe you intend to publish the text on the web?
  • Will this document be printed online or as hard copy, or available in both formats? Since people read text differently online than they do in a book, magazine or journal, it allows me to check for an optimised structure.
  • When do you need the completed document? You’ll need to supply me with a deadline so I can ensure I return the final document on time. Copy generally requires a little extra communication between me and the client, especially if this is the first time you use my services.
  • Anything else you need to share? To ensure the best quality service, communicate any additional information that you think is relevant.
  • If you want to me produce copy in a particular style, send me links to your website or documents that will give me a feel for what you are looking for.

Send me a quote request and I will respond as quickly as possible. You can also contact me if you have any questions.

Caveat

Please understand that good copy is original work. The more detail you provide to guide me, the easier it will be for me to produce high quality work.

Where a scope contains little or conflicting information, I may ask for clarification. If working with me for the first time, be prepared to review a draft and to provide relevant feedback.

To build a good working relationship we need to keep communication open. Please contact me if you have any questions.